Same Name, Different Game: How "100X" Pays 12 Different Ways

A scratch-off called "100X" is not one game. It is 12 different products that happen to share a name. The same "100X" branding runs in at least a dozen markets, and the price, the overall odds, the payout rate, the top prize, and ScratchCheck's ValueScore are different in every single one. In Massachusetts it is one of the best-value scratch-offs we track, with a ValueScore of 89.7. In the UK, a ticket also called "100X" scores 18.3, near the bottom. Same name, opposite verdict.
This is not a quirk. Each state lottery designs and prices its own version of a branded game, so a familiar name carries no guarantee of a familiar deal across state lines. If you played a great "100X" on vacation and look for it back home, you are not buying the same ticket. You are buying whatever your state decided to call "100X."
Twelve Versions of "100X," Sorted by Odds
Here is every "100X" we have data on, sorted from best overall odds (the highest chance of winning any prize) to worst. Overall odds of "1 in 2.83" means roughly one ticket in three wins something, down to the smallest tier. Read across each row and notice that no two versions match on price, prize, and value at once.
| State | Price | Overall odds | Payout % | Top prize | ValueScore |
|---|---|---|---|---|---|
| UK | $5 | 1 in 2.83 | n/a | $1,000,000 | 18.3 |
| California | $20 | 1 in 3.00 | 77.2% | $5,000,000 | 59.3 |
| New Mexico | $20 | 1 in 3.00 | 72.5% | $100,000 | 85.2 |
| Arkansas | $10 | 1 in 3.02 | 76% | $250,000 | 76.7 |
| Missouri | $10 | 1 in 3.27 | n/a | $1,000,000 | 37 |
| Massachusetts | $10 | 1 in 3.47 | 85.4% | $4,000,000 | 89.7 |
| South Carolina | $10 | 1 in 3.49 | 75.5% | $500,000 | 67.2 |
| Colorado | $10 | 1 in 3.52 | n/a | $250,000 | 79 |
| Tennessee | $10 | 1 in 3.55 | n/a | $500,000 | 37.8 |
| DC | $10 | 1 in 3.64 | 73.3% | $100,000 | 77.4 |
| Michigan | $20 | 1 in 3.67 | 78.4% | $2,000,000 | 47.2 |
| New Jersey | $20 | 1 in 3.85 | 76.5% | $1,000,000 | 74.1 |
Notice that better odds do not move in lockstep with a better ValueScore. The UK "100X" has the best overall odds in the group at 1 in 2.83, yet the worst ValueScore at 18.3, because frequent tiny wins on a $5 ticket with a single $1,000,000 top prize do not add up to strong value. Massachusetts sits in the middle of the pack on odds at 1 in 3.47 but tops the table on value at 89.7, carried by an 85.4% payout rate and a $4,000,000 top prize on a $10 ticket.
How Far the Numbers Actually Swing
Line the versions up and the spread is striking for a game sold under one name. Price ranges from $5 in the UK to $20 in California, New Mexico, Michigan, and New Jersey, a 4x difference at the register. Among the versions that publish a payout rate, the figure swings from 72.5% in New Mexico to 85.4% in Massachusetts, a 13-point spread. On a $100 spend, those extremes imply roughly $72.50 versus $85.40 returned across the prize structure, and that gap compounds the more you play.
The top prize is the loudest difference. California's "100X" dangles $5,000,000, while New Mexico and DC cap out at $100,000 under the exact same name. That is a 50x range in the headline number. ValueScore spans 18.3 to 89.7 across the group, which is most of the entire 0 to 100 scale. If you want to understand why these scores diverge so much, our explainer on how ScratchCheck builds ValueScore walks through how price, odds, payout, and prize structure get combined into a single number.
A few versions, Missouri, Colorado, and Tennessee, do not publish a payout rate, so their ValueScores lean harder on odds, price, and prize structure. Missouri and Tennessee both land near 37, while Colorado reaches 79 on identical missing payout data, a reminder that the rest of the structure still separates good from mediocre even when one input is absent. It also means a missing payout figure is not automatically a red flag. It just shifts the weight onto the numbers the state does report.
Price tier is the trap most players fall into. Three of the four $20 versions, California, Michigan, and New Jersey, score lower or only middling on value despite the bigger headline prizes, while several $10 versions outscore them. Paying more for a "100X" does not reliably buy you a better deal, because the extra dollars often fund a larger top prize that almost no one wins rather than a richer payout across the common tiers.
It Is Not Just "100X"
The pattern repeats across the branded multiplier games. "50X" also runs in 12 states, and it tells the same story. In Massachusetts, "50X" is a $5 ticket with a 78.6% payout and a $1,000,000 top prize. In Nebraska, the same name is a $30 ticket with a 69% payout and a top prize of just $50,000. Oregon's version is a $20 ticket at 71.7% payout with a $150,000 top prize. Three states, one name, three completely different value propositions, with a 6x range in price and a 20x range in top prize.
Why does this happen? Each lottery is its own operator. It sets the price, decides how many prizes to print at each tier, and chooses the top prize that fits its budget and player base. The shared name is licensing and marketing, not a shared specification. A "100X" in one state and a "100X" in another have about as much in common as two restaurants with the same name in different cities.
So the next time a game name feels familiar, treat the familiarity as a coincidence, not information. Pull up your own state's actual numbers, the price, the overall odds, the payout rate where it is published, and the ValueScore, before you decide whether this particular "100X" is worth your $10 or $20. The name on the ticket is the one thing that does not vary, and it is the one thing that tells you nothing.
Frequently Asked Questions
Is "100X" the same scratch-off in every state?
No. "100X" is a shared brand name, not a shared product. Each lottery sets its own price, odds, payout rate, prize structure, and top prize. Across the 12 markets we track, price ranges from $5 to $20, top prize from $100,000 to $5,000,000, and ValueScore from 18.3 to 89.7.
Which state has the best "100X"?
By ValueScore, Massachusetts leads at 89.7, helped by an 85.4% payout rate and a $4,000,000 top prize on a $10 ticket. New Mexico is close behind at 85.2. Value depends on the full structure, so always check the specific version sold in your state.
Why does a game with better overall odds sometimes score worse?
Overall odds only measure the chance of winning any prize, including the smallest. The UK "100X" has the best odds in the group at 1 in 2.83 but the lowest ValueScore at 18.3, because frequent tiny wins do not add up to strong value once price, payout, and prize structure are weighed together.

Jessie Jurado covers consumer lottery topics with a focus on odds, value, and the math most players never see. She believes nobody should buy a scratch ticket without knowing what they're actually getting for their money.


