Privacy Policy

Last Updated: March 5, 2026

ScratchCheck is a product of 7H Ventures LLC ("7H Ventures," "we," "us," or "our"), which operates the website ScratchCheck.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site. By using the Site, you agree to the collection and use of information in accordance with this Privacy Policy.

Information We Collect

Information You Provide Directly

We may collect personal information that you voluntarily provide to us, including:

Email address (for newsletter subscriptions)
Information you provide when contacting us
Any information you submit through forms on the Site

Information Collected Automatically

When you access the Site, we may automatically collect certain information, including:

IP address
Browser type and device type
Operating system
Referring URLs
Pages viewed, interaction data, and time and date of visits

This information may be collected through cookies, log files, and similar tracking technologies.

Cookies & Tracking Technologies

How We Use Cookies

We use cookies and similar tracking technologies to analyze traffic and usage patterns, personalize content and advertisements, improve site functionality, and measure advertising effectiveness.

Cookie Consent

When you first visit the Site from a region where consent is required, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. Essential cookies (required for the Site to function) are always active. Non-essential cookies, including analytics and advertising cookies, are only set after you provide consent.

You may update your cookie preferences at any time through the "Cookie Settings" link available on the Site. You can also control or disable cookies through your browser settings; however, disabling cookies may affect certain features of the Site.

Types of Cookies We Use

Essential Cookies: Required for the Site to function properly. These cannot be disabled.
Analytics Cookies: Help us understand how visitors interact with the Site (e.g., Google Analytics).
Advertising Cookies: Used to display personalized advertisements and measure ad performance (e.g., Google AdSense).
Functional Cookies: Enable enhanced functionality and personalization.

Google Analytics

We use Google Analytics to analyze how visitors use the Site. Google Analytics may collect information such as IP address, device and browser information, pages visited, and time spent on pages. Google Analytics uses cookies to gather this information. The data is transmitted to and stored by Google. We use this information to improve user experience and site performance.

You can opt out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on.

Google AdSense & Advertising

We use Google AdSense and may work with other advertising partners to display ads on the Site. Advertising partners may use cookies and similar technologies to display personalized advertisements, measure ad performance, and limit repeated ad exposure.

Google may use advertising cookies to serve ads based on your prior visits to this Site or other websites. You may opt out of personalized advertising by visiting Google Ads Settings.

Affiliate Links

The Site may contain affiliate links. If you click an affiliate link and make a purchase or take a qualifying action, we may receive a commission at no additional cost to you. Affiliate partners may collect information about your interaction with their links in accordance with their own privacy policies. We do not control how third-party websites collect or use your information once you leave our Site.

We use Beehiiv to manage email subscriptions and send newsletters. When you subscribe, we collect your email address and any additional information you voluntarily provide. Beehiiv may collect engagement data such as email opens, click activity, and device type.

You may unsubscribe at any time by clicking the unsubscribe link in our emails.

How We Use Your Information

We may use collected information to:

Operate and maintain the Site
Improve site functionality and content
Send newsletters and updates
Analyze usage trends
Prevent fraud and abuse
Comply with legal obligations

We do not sell your personal information.

We may share information with:

Service providers such as hosting providers, analytics services, email platforms, and advertising partners
Legal authorities if required by law
Successors or acquirers in the event of a merger, acquisition, or sale of all or a portion of 7H Ventures LLC's assets

California Residents: CCPA Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you specific rights regarding your personal information:

Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources from which it was collected, the purposes for collection, and the categories of third parties with whom we share it.
Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions.
Right to Opt Out of Sale or Sharing: We do not sell personal information as traditionally defined. Certain advertising practices may be considered "sharing" under California law. Where required, users may opt out through available mechanisms including browser-based Global Privacy Control (GPC) signals.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To submit a CCPA rights request, contact us at [email protected]. We will make reasonable efforts to respond within 45 days. You may designate an authorized agent to make a request on your behalf.

Lawful Basis for Processing

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we process your personal information only when we have a lawful basis to do so, including:

Consent: Where you have given us clear consent to process your data for a specific purpose (e.g., cookie consent, newsletter subscription).
Legitimate Interests: Where processing is necessary for our legitimate business interests, such as analyzing site traffic to improve the user experience, provided those interests are not overridden by your rights.
Legal Obligation: Where processing is necessary to comply with a legal requirement.

Your GDPR Rights

If you are in the EEA, UK, or Switzerland, you have the following rights:

Right of Access: Request a copy of the personal data we hold about you.
Right to Rectification: Request correction of inaccurate or incomplete data.
Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data where there is no compelling reason for us to continue processing it.
Right to Restriction of Processing: Request that we restrict processing of your data under certain circumstances.
Right to Data Portability: Request that we provide your data in a structured, machine-readable format.
Right to Object: Object to processing based on legitimate interests or for direct marketing purposes.
Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any GDPR right, contact us at [email protected]. We will make reasonable efforts to respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.

Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Newsletter subscriber data is retained until you unsubscribe. Analytics data is retained in accordance with Google's data retention policies.

Data Security

We implement reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction. These safeguards include secure hosting environments, encrypted connections (HTTPS), access controls, and limiting data access to authorized service providers and personnel.

ScratchCheck does not store sensitive financial information such as payment card data. Newsletter subscriptions and analytics data are processed through third-party service providers such as Google and Beehiiv, which maintain their own security controls.

Despite these measures, no method of transmission over the Internet or method of electronic storage is completely secure. While we take reasonable steps to protect your information, we cannot guarantee absolute security.

International Data Transfers

ScratchCheck is operated by 7H Ventures LLC in the United States. If you access the Site from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.

These countries may have data protection laws that differ from those in your jurisdiction. Where required by applicable law, we rely on appropriate safeguards to protect personal information transferred internationally, such as Standard Contractual Clauses (SCCs) or other legally recognized transfer mechanisms implemented by our service providers, including Google and Beehiiv.

By using the Site, you acknowledge that your information may be processed in jurisdictions outside your country of residence, subject to the protections described in this Privacy Policy.

Your Privacy Rights

Depending on your location, you may have certain rights under applicable privacy laws, including the right to access your personal information, the right to request correction or deletion, the right to object to certain processing, and the right to withdraw consent. See the CCPA and GDPR sections above for location-specific rights. To exercise any of these rights, contact us at [email protected].

Third-Party Websites

The Site may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We encourage you to review their privacy policies before providing personal information.

Do Not Track

Some browsers transmit "Do Not Track" signals to websites. Except as required by law, we do not respond to such signals. You may use the cookie consent options on this Site to manage your tracking preferences.

Age Requirements

The Site is intended for users who are at least 18 years old or the legal age of majority in their jurisdiction. Lottery products and related content are regulated activities subject to age restrictions in most jurisdictions. By using the Site, you represent that you meet the applicable age requirements in your location.

We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us at [email protected] and we will promptly delete such information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, you may contact us at:

7H Ventures LLC (ScratchCheck)
📧 [email protected]
🌐 7hvc.com